Everything in
one view

See what each capability does, who uses it and what changes for the business.

One platform, wherever your teams work

  • Web
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  • Phone
  • Offline in the field

Filter capabilities

11 capabilities shown

  • Pharma
  • MedTech
  • Consumer Health

Field Sales

Every rep working the right HCPs, every quarter.

Used byField repsFirst-line managers
  • Higher call-plan attainment, territory by territory
  • Follow-ups that happen every time, not when reps remember
  • Every sample accounted for and audit-ready
Recommended customers · priority clusters on the map
Field Sales screenshot: Recommended customers · priority clusters on the map
  • Territories and call plans

    Territories and HCP targets set by tier and potential, with call plans that update themselves when segments change mid-cycle, so reps always work the right list.

  • In-call content

    Present approved content in person or remotely, with what was shown logged to the call.

  • Approved email

    Reps send MLR-approved emails from templates, personalised only within approved fields and checked against consent before sending, with opens and clicks logged to the HCP record.

SamplesPharma

Sample drops with HCP e-signature, digital sample requests shipped by your 3PL, licence checks before every drop, and inventory reconciliation, so every sample is accounted for.

Field coaching

Managers record coaching reports from ride-alongs against agreed competencies, so development is tracked, not remembered.

Surveys and assessments

Structured surveys and customer assessments during visits, with progress and results by territory.

Visit routing

Nearby customers and efficient routes across planned visits, so reps spend more time with HCPs and less in traffic.

Ask-Nova AI

AI contact and account summaries before every call.

Available on

  • Web: available
  • Tablet: available
  • Phone: available
  • Offline: available
  • Pharma
  • MedTech
  • Consumer Health

Account Management

Plan, price and win at the account level.

Used byKey account managersMedTech repsContract teams
  • One view of every key account and who influences it
  • Pipeline visible from first conversation to order
  • Orders that reach the ERP right the first time
Order entry · quantities by delivery with live pricing
Account Management screenshot: Order entry · quantities by delivery with live pricing
  • Account plans

    Every stakeholder in a hospital or institution mapped, with SWOT and shared objectives, so the account team works one plan instead of five spreadsheets.

  • Opportunities

    Deals tracked by stage, value and expected close, with required fields at each stage, so pipeline reviews run on real data.

  • Pricing and contracts

    Account-specific prices, discounts and contracts applied automatically to quotes and orders.

Order management

Direct and wholesaler orders with approvals and ERP sync, so customer service stops re-keying.

Ask-Nova AI

AI account summaries before every account meeting.

Available on

  • Web: available
  • Tablet: available
  • Phone: available
  • Offline: available
  • Pharma
  • MedTech

Medical Affairs

Scientific engagement, kept separate from promotion.

Used byMSLsMedical informationMedical directors
  • Medical engagement you can measure, not just log
  • Inquiry response times you can report on
  • Confidence that no adverse event gets stuck in the field
  • Scientific plans

    Objectives per expert and therapy area, the MSL’s equivalent of a call plan, so engagement follows a strategy.

  • KOL profiles and tiering

    Affiliations, publications and engagement history in one profile, with local, regional and global tiers and clear owners.

  • KOL nomination

    Reps and MSLs nominate local experts for regional or global status, routed for review and approval, so the global list reflects what the field knows.

Medical inquiries

Raised by MSLs and reps in the field, or received from any channel, and routed to the medical information team to respond, with a complete record of question and answer.

Adverse event capture

Events captured where they’re heard and routed to your safety system on time, so nothing sits in someone’s notes.

Medical insights

Insights from the field tagged with priority and reference links, so Medical sees themes across conversations.

Ask-Nova AI

Insight tagging and scientific summaries.

Available on

  • Web: available
  • Tablet: available
  • Phone: available
  • Offline: available
  • Pharma
  • MedTech
  • Consumer Health

Marketing and Omnichannel

Journeys that know what happened in the field.

Used byBrand managersOmnichannel teams
  • Campaigns in step with what the field is doing this week
  • One audience definition Sales, Marketing and Medical all trust
  • Consent issues caught before a message goes out
  • Journeys

    Email, SMS, web and social journeys triggered by what HCPs do (opens, visits, event attendance), with consent checked at every step.

  • Segments

    Audiences built from CRM, engagement and prescribing data in one place, so campaigns don’t wait on list exports.

  • Field alerts

    Engaged HCPs flagged to their rep while interest is high, so marketing and the field act on the same moment.

Approved email at scale

The same MLR-approved templates reps use, sent at scale through journeys and campaigns.

Ask-Nova AI

Next-best-message and content suggestions.

Available on

  • Web: available
  • Tablet: not available
  • Phone: not available
  • Offline: not available
  • Pharma
  • MedTech
  • Consumer Health

Events

Speaker programmes to congresses, in one workflow.

Used byEvent managersBrand teamsMedical teams
  • Every event’s cost and attendance in one place
  • Event engagement visible to the reps who follow up
  • Transparency reporting that includes events automatically
  • Event planning

    In-person, virtual and hybrid events, with budgets, speakers and logistics in one workflow, so the team stops stitching together spreadsheets and email.

  • Registration and Teams webinars

    Registration plus native Microsoft Teams webinars with live streaming, translation and Q&A moderation, with no separate webinar tool to buy or validate.

  • Speaker eligibility and contracts

    Approved speakers flagged from KOL profiles, with agreements, fees and annual caps tracked per speaker.

Expert engagements (fee-for-service)

HCP consulting work justified, contracted and certified before it’s paid, with HCPs logging hours and expenses in their own portal.

Check-in

Attendees checked in at the event, with records kept in step with registration status.

Ask-Nova AI

Post-event summaries and follow-up suggestions.

Available on

  • Web: available
  • Tablet: available
  • Phone: available
  • Offline: not available
  • Pharma
  • MedTech
  • Consumer Health

Content and MLR

Approved content, faster, wherever it’s used.

Used byBrand managersMedical teamsMLR reviewers
  • Faster MLR turnaround
  • No expired content in front of HCPs
  • Content decisions based on real usage
  • MLR review in Teams

    Reviewers approve where they already work, with e-signatures, so content stops waiting in inboxes.

  • Content library

    Versions, expiry dates and role-based permissions, so an expired asset can’t reach an HCP.

  • Content usage tracking

    The same approved asset in calls, emails and events, with usage tracked, so you can see which content works.

Localisation

Local versions of global assets, each with its own approval.

Ask-Nova AI

Compliance checks before content reaches review.

Available on

  • Web: available
  • Tablet: available
  • Phone: not available
  • Offline: not available
  • Pharma
  • MedTech
  • Consumer Health

Compliance and Transparency

Compliant by design, in every market you sell in.

Used byCompliance teamsField repsCommercial operations
  • Disclosure reports without a year-end scramble
  • Consent you can prove in an audit
  • One compliance model across markets
  • Transparency reporting

    Transfers of value from calls, samples, meals and events collected as they happen, ready for Sunshine Act (Open Payments) and EFPIA disclosure.

  • Consent management

    Consent by channel and topic, HCP self-service preference pages, and topic-level opt-outs synced with marketing, so no message breaks an HCP’s preferences.

  • Prescriber data restrictions

    PDRP opt-outs applied automatically, and Rx data hidden for flagged contacts, so reps never see data they shouldn’t.

Spend caps

Per-HCP and per-event limits enforced as spend is entered.

Audit trail and validation

Full audit history, 21 CFR Part 11, GDPR and PIPL.

Ask-Nova AI

Compliance scanning of call notes and messages.

Available on

  • Web: available
  • Tablet: available
  • Phone: available
  • Offline: available
  • Pharma
  • MedTech
  • Consumer Health

Insights and Analytics

From activity to impact, by brand and territory.

Used bySales managersField repsCommercial excellence
  • Quarterly reviews built on live data, not slides
  • Managers who know where to step in
  • Reps who know which customers to see next
  • Actionable rep metrics

    Call plan progress and customer-level metrics shown inside the rep’s daily screens, each with a clear next action, so reps act without opening a report.

  • Customer 360

    Every interaction with a customer on one profile, with an AI summary and where they stand on the adoption journey for each product.

  • Team dashboards

    Call-plan attainment, reach and frequency, and meeting and email engagement by rep and team, so managers coach on facts.

Reporting

Your own reports on the same data, alongside the standard dashboards.

Ask-Nova AI

AI summaries and recommended next engagements.

Available on

  • Web: available
  • Tablet: available
  • Phone: available
  • Offline: not available
  • Pharma
  • MedTech
  • Consumer Health

Ask-Nova

AI in every capability, and agents you configure yourself.

Used byEvery userAdmins and IT
  • Answers in seconds instead of report requests
  • AI your compliance team will approve
  • No separate AI vendor or data export
Ask-Nova Insights · territory spotlight inside the CRM
Ask-Nova screenshot: Ask-Nova Insights · territory spotlight inside the CRM
  • AI assistant

    Ask in plain language and get answers from your own CRM data, instead of exporting to Excel to find out.

  • Ask-Nova Studio

    Configure agents for call prep, scientific summaries or case triage, grounded in your data and your workflows.

  • Built-in guardrails

    Agents inherit the platform’s permissions, audit trail and compliance rules, so IT and Compliance can say yes.

Ask-Nova AI

This is the AI layer. Every other capability lists what it adds there.

Available on

  • Web: available
  • Tablet: available
  • Phone: available
  • Offline: not available
  • Consumer Health

Retail Execution

Win at the pharmacy shelf, store by store.

Used byPharmacy repsTrade marketingKey account managers
  • Promotion compliance visible across every store
  • Stock-outs caught before they cost sales
  • More orders per visit
  • Store checks

    Shelf presence, pricing, placement and promotion compliance captured in a few taps, so trade marketing sees the shelf as it is.

  • Offtake checks

    Stock and sell-out recorded per store, so replenishment follows real demand.

  • Pharmacy orders

    Turn a store visit into an order on the spot, routed through the pharmacy’s wholesaler.

Photo capture

Shelf and display photos attached to the visit as evidence.

Ask-Nova AI

Store prioritisation from offtake trends.

Available on

  • Web: available
  • Tablet: available
  • Phone: available
  • Offline: available
  • MedTech

Cases, Assets and Kits

Every procedure covered, every device and kit accounted for.

Used byMedTech repsClinical specialistsInventory and logistics
  • Procedure and product usage captured the same day
  • A full view of the installed base by account
  • Kits and demo units where they’re needed, when they’re needed
  • Procedure logging

    Log each procedure attended, the surgeon and the products used, so usage and replenishment start from the theatre, not a phone call.

  • Device register

    Every device in your accounts with its location and owner, so reps know what’s installed before they walk in.

  • Demo and kit booking

    Book demo units and raise kit requests for upcoming surgeries, with status updates from your logistics systems, so no procedure waits on a missing set.

Surgeon preferences

Each surgeon’s preferred products and set-up per procedure, so the right kit is prepared every time.

Ask-Nova AI

Kit demand and procedure trends.

Available on

  • Web: available
  • Tablet: available
  • Phone: available
  • Offline: available

See these capabilities working for your teams

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